AiM Majors & Courses

The AiM program offers students the option of an accelerated Bachelor of Business Administration Degree in Business Administration, Marketing or Human Resource Management. McKendree University requires 128 credit hours for degree completion and AiM coursework totals 60 hours. 68 hours of approved electives will be needed from an accredited college/university including:

·         English Composition I & II

·         Principles of Management

·         Principles of Marketing

·         Financial and Managerial Accounting

·         Micro & Macro Economics

·         Statistics

·         Computer Competency

·         Two Science courses, one with a lab

 

Marketing majors will take the following courses online:

 

MKT 310 Marketing Research

MKT 330 Principles of Retailing

MKT 354 Advertising and Promotion

 

They will typically substitute for the following from the Business core above:

FIN 306 Consumer Finance

MGT 314 Organizational Behavior

The third course will be chosen in consultation with an AiM advisor.

 

 

Human Resource Management majors will take the following courses online:

 

HRM 320 Information Systems for Human Resources

HRM 410 Diversity and Change Management

HRM 430 Benefits and Compensation

HRM 440 Employment Law

SPC 370 Training and Development

 

They will typically substitute for the following Business core:

ENG 380 Special Topics in Literature

FIN 306 Consumer Finance

MKT 305 Consumer Behavior

MKT 340 International Business

SOC 360 Race & Ethnic Relations

Course substitutions will be determined with the consultation of an AiM advisor.